Why I Removed Google Adsense from the Blog…
Posted on : 30-07-2010 | By : Lyndon | In : Affiliate Marketing, Work From Home Articles
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Regular visitors may have noticed a small difference to the site lately – I’ve gone and removed the Google Adsense ads!!!
I’d spent some time reviewing the ad revenues from the different ad formats across the site, not that there are that may, and noticed that Adsense wasn’t performing well at all.
Given that it was being placed in prime position, not only on the front page of the site but on each post page, I had expected a much better return. Obviously you, the loyal visitor, were trying to tell me something… It was time to retire Adsense.
At first I was surprised by the actual levels of income over the last few months, especially as Adsense is my favourite ad platform, but the numbers simply do not lie. The income it generates on other sites I own is quite good, in fact I’d go as far as to say that it is one of top income earners overall – but the click through rate for this site is extremely low it became obvious that perhaps it simply wasn’t the ad platform for this site after all!
Hopefully, as a result, the user experience will be better as your not having ads rammed down your throat. I’m not immediately looking to replace Adsense here, but if anyone has any suggestions for alternatives then please drop a comment below.
Adsense ads can be a difficult way to monetize a website so I understand where you’re coming from. There are people out there that claim to have made it big with Adsense. Personally I think there are better ways to earn money online. Product reviews are really a great way to earn some extra cash. I have an informational site i’m working on now that i’m solely using Adsense just to see if I can have any success with it. The important thing is to keep testing until you find what works.
The people who have made it BIG with Adsense are the people who had more then 1 site that got them free traffic from the search engines. I know of some people who have 20 sites that they don’t pay a penny for advertising and this gets them a quite full time income every single month.
I would suggest that you place the ads in different places on your site to see where it performs better.